BIO:
Hi my name is Nikki Hageman and I am the Senior Product Designer for BCycle—a Trek owned subsidiary—with over 7 years of experience in the cycling industry.
I find value in designing meaningful products that have a positive impact on people’s lives. I believe effective design relies on truly understanding the problem a product is intended to solve and the people its intended to help. I believe great design can be both meaningful and profitable.
Prior to BCycle, I helped redesign the look and feel of Bontrager packaging, Trek's primary aftermarket brand.
SECRET SAUCE:
The desire to understand needs & experiences beyond her own. I hold empathy above ego, and see it as a critical differentiator between innovative design and fast design.
COMPETENCY
Design Research, Form Design, Product Design, Product Strategy, Rapid Prototyping, Packaging Design, Supplier Communication, Manufacturing, UX/UI, Wireframes & User Flows
FAVORITE TOOLS:
Illustrator, Xd, Photoshop, InDesign, Miro, Procreate, KeyShot, SolidWorks